Thursday, January 26, 2017

Creativity used to describe something overlooked

The design above was created to describe the journey of coffee from the plants to the consumer. It is a 2017 winner for the International Design Awards for Infographics from howdesign.com . This design drew my interest because coffee is a luxury that I would have to say is somewhat taken for granted. It never dawned on me until I viewed this design that I realized how complex the journey coffee goes through before it reaches consumers. This is a very creative way to show consumers what the process is like in way that is easier to understand than reading about it.

No comments:

Post a Comment